Nights At Beit Maarivby Jenna Romano | 15.02.18
Rising from a passion for techno and house music, Beit Maariv is an energetic dance club which succeeds in refining this niche within Tel Aviv’s nightlife scene. Founded by Daniel Frenkel about a year and a half ago, Beit Maariv hosts an impressive and very distinct line up of international and local performers, filling the club with fleeting nights of musical vibrancy.
After years of success in the restaurant and entertainment industry, but without a space of his own – Frenkel came across the serendipitous location that is now Beit Maariv’s home. The name embraces the building’s origins – it was originally headquarters for the Maariv newspaper. Frenkel and his crew chose to incorporate this little piece of history, especially because the building’s ultimate fate is to be knocked down to make room for a skyscraper (sigh, exact date to be determined).
Frenkel appreciates the fact that this particular incarnation of Beit Maariv is, in his words, “a temporary adventure”. When asked about the rational of using an interim space, Frenkel’s objective is positive: “From the beginning, you know that there is a validation to this whole project. It will start somewhere and end somewhere. For us, it is good to work like this – we’re always looking out for the next project and we’re used to working within a time limit. It’s a nice thought to know that it will end at some point – the nightlife in Tel Aviv is super dynamic, and can change rapidly.’
Beit Maariv hosts in-house events every Thursday and Friday evening, and outside of their own events, the team of event planners is always open to alternative collaborations. Tel Avivians can expect an interesting program at Beit Maariv in the coming month. This weekend, they are hosting a killer set which includes Apparat, and with the anticipation of Purim, the Beit Maariv crew is organizing ‘the party of the year’, a festive desert party appropriately titled Lost in a Moment.
Night lovers know that the best clubbing experiences are momentary – an attitude doubtlessly embraced with every beat at Beit Maariv.
Read more about Beit Maariv in the Telavivian City Guide.
Photo Credit: Nufar Bouganim & Albert Lalamaiev